Today, to check the time, we look at the cell phone, microwave, computer. In this scenario, how do you recall clock values? That was the challenge of the Technos Group. The user experience was a guide from the beginning, with the reader in mind, we thought about the best ways to show information according to their preferences. For this, the platform analyzes the flow and the time of reading in certain subjects or categories. Once the user is logged in, the site automatically rearranges its layout, showing the reader what is most relevant within their profile. The platform also has a dashboard where the commercial department can check all the metrics, from the articles with more interaction to which users made purchases in the e-commerce platform, that is separated from Me'nuto.